Macy’s Inc.: Revenue Growth but Margins Narrower – Post Earnings Analysis
Ticker: M
Current Price: $19.68
+0.74%
on October 30, 2025
Macy’s, Inc. is a prominent retail company specializing in a diverse range of consumer goods, including apparel, accessories, cosmetics, and home furnishings. With well-known brands like Macy’s, Bloomingdale’s, and Bluemercury, the company caters to men, women, and children. Founded in 1858 by Rowland H. Macy, it is headquartered in New York, NY, and continues to be a leader in the retail industry.
📰 Recent Developments
Macy’s Inc. released its third-quarter fiscal 2024 financial results, reporting net sales of $4.7 billion, a 1.6% decline from the prior year, primarily due to a 2.4% drop in comparable sales. The company achieved adjusted earnings per share of $0.10, surpassing internal expectations despite macroeconomic pressures. Gross margin improved to 37.0%, driven by enhanced inventory management and reduced markdowns.
On the operational front, Macy’s announced plans to open two new small-format stores in Illinois and Texas, emphasizing a streamlined retail model to enhance customer accessibility in suburban markets. This aligns with ongoing efforts to optimize its store footprint.
In strategic developments, Macy’s expanded its partnership with designer brands, introducing exclusive collections from emerging labels in select Bloomingdale’s locations to bolster luxury offerings. No major management changes or regulatory updates were disclosed during this period. These initiatives reflect Macy’s focus on resilience and targeted growth amid retail sector challenges.
📈 Technical Analysis
Daily Price Change: +0.74%
Technical Indicators
| Metric | Value | 
|---|---|
| Current Price | $19.64 | 
| Daily Change | 0.49% | 
| MA20 | $18.26 | 
| MA50 | $17.04 | 
| MA200 | $13.59 | 
| 52W High | $19.99 | 
| 52W Low | $9.51 | 
| % from 52W High | -1.78% | 
| % from 52W Low | 106.52% | 
| YTD % | 23.36% | 
| BB Position | 92.41% | 
| RSI | 71.21 | 
| MACD | 0.69 | 
The current price of $19.64 reflects a daily increase of approximately 2.53%, indicating positive momentum. The stock is currently just 1.78% below its 52-week high of $19.99, showcasing strong performance relative to its historical range, with a significant 106.52% gain from its 52-week low of $9.51.
Moving averages indicate bullish trends, with the 20-day (MA20) at $18.26, the 50-day (MA50) at $17.04, and the 200-day (MA200) at $13.59, all suggesting upward momentum. The RSI at 71.21 signals that the stock is nearing overbought territory, while the MACD of 0.69 reinforces the bullish outlook.
Bollinger Bands show the price is near the upper band at $19.88, with a position of 92.41%, indicating potential volatility ahead. Overall, the metrics suggest a strong bullish trend, albeit with caution due to possible overbought conditions.
💰 Earnings History
| Earnings Date | EPS Estimate | Reported EPS | Surprise(%) | Event Type | 
|---|---|---|---|---|
| 2025-05-28 | 0.14 | 0.16 | 10.76 | Earnings | 
| 2025-03-06 | 1.53 | 1.8 | 17.41 | Earnings | 
| 2024-12-11 | 0.02 | 0.04 | 109.53 | Earnings | 
| 2024-08-21 | 0.3 | 0.53 | 74.34 | Earnings | 
| 2024-05-21 | 0.15 | 0.27 | 75.32 | Earnings | 
| 2024-02-27 | 1.96 | 2.45 | 24.77 | Earnings | 
| 2023-08-22 | 0.13 | 0.26 | 92.84 | Earnings | 
| 2023-06-01 | 0.45 | 0.56 | 24.29 | Earnings | 
The earnings data reveals a positive trend in EPS (Earnings Per Share) performance, characterized by consistent surprises exceeding estimates across multiple reporting periods. Notably, the earnings reports from 2024 and 2025 show significant upward surprises, with some instances, such as the EPS of 0.02 reported at 0.04 and 0.30 reported at 0.53, indicating over 70% surprises. This suggests a strong operational performance and effective cost management strategies.
The most recent reports from 2025 demonstrate a healthy growth trajectory, with an EPS surprise of 10.76% and 17.41% in successive quarters, indicating sustained investor confidence. The trend of exceeding estimates, particularly in the earlier quarters of 2024, points to a potentially robust market position and effective strategic planning. However, the fluctuations in EPS estimates also suggest volatility, warranting close monitoring of future earnings to assess whether this positive trend can be maintained in the long term.
💵 Dividend History
| Date | Dividend | 
|---|---|
| 2025-09-15 | 0.182 | 
| 2025-06-13 | 0.182 | 
| 2025-03-14 | 0.182 | 
| 2024-12-13 | 0.174 | 
| 2024-09-13 | 0.174 | 
| 2024-06-14 | 0.174 | 
| 2024-03-14 | 0.174 | 
| 2023-12-14 | 0.165 | 
The provided dividend data illustrates a clear trend of incremental increases over time, reflecting a company’s commitment to returning value to its shareholders. Starting from a dividend of 0.165 in December 2023, the dividends show a consistent rise, reaching 0.182 by September 2025. This upward trajectory suggests a positive outlook for the company’s financial health and operational performance, indicating that it is generating sufficient profits to sustain and grow its dividend payouts.
The stability in dividend payments, particularly the consistent value of 0.174 in 2024, indicates a strategic approach to maintaining investor confidence during a period of economic uncertainty. Moreover, the gradual increase in dividends over the years can attract income-focused investors, further enhancing the stock’s appeal. Overall, these trends suggest that the company is not only focused on growth but also prioritizing shareholder returns, which is a positive sign for potential and existing investors alike.
⭐ Analyst Ratings
| Date | Status | Outer | Rating | Price | 
|---|---|---|---|---|
| 2025-10-15 00:00:00 | Initiated | BTIG Research | Neutral | |
| 2025-09-04 00:00:00 | Reiterated | Telsey Advisory Group | Market Perform | $14 → $17 | 
| 2025-05-29 00:00:00 | Reiterated | Telsey Advisory Group | Market Perform | $15 → $14 | 
| 2025-04-28 00:00:00 | Initiated | Barclays | Equal Weight | $12 | 
Recent rating changes reflect a cautious yet mixed outlook for the stocks in question. BTIG Research’s initiation of coverage with a “Neutral” rating indicates a wait-and-see approach, suggesting that the firm sees potential but lacks conviction for a strong recommendation. Telsey Advisory Group’s recent reiteration of a “Market Perform” rating, with a price adjustment from $14 to $17, indicates a slight improvement in their outlook, possibly reflecting positive developments or market conditions that warrant a higher valuation. However, their prior reiteration of the same rating with a price drop from $15 to $14 suggests volatility or underlying concerns that may have affected performance. Meanwhile, Barclays’ initiation of an “Equal Weight” rating at $12 implies a belief that the stock’s performance will be in line with the market, indicating a neutral stance. Overall, these changes suggest a landscape of cautious optimism, tempered by recent fluctuations in market sentiment and performance expectations.
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